If the whole concept is still not clear, then you need to delve a little deeper and things will become clearer. This open source application is powered by PHP and MySQL. Due to this feature, along with publishing your blogs, this one will also help you to manage the content in your website. There are various features of this application which will help you to manage the content and publish the blog. Among the features are rich plugin architecture, usability user friendliness, quality web standard and advanced quality template system and such. All these features are synchronized together to help the users. When WordPress development first came into being, the situation was a bit different. That is why, people had their doubts. Now, the situation has changed drastically and websites have become more complex than ever. With this growing complexity, managing the website especially the content in the site is becoming tougher. In such a situation you need an application and the software which will enable you to take care of the situation without any hazards. WordPress will help with these facilities and will be extremely beneficial to your site and its page ranking. Managing the content well is one of the best strategies of gaining more traffic.